Research Article
Self-Image Congruence, Functional Congruence, and Mobile App Intention to Use
| Constructs | 1 | 2 | 3 | 4 | 5 | 6 | 7 |
| (1) Actual self | 0.874 | | | | | | | (2) Idea self | −0.129 | 0.755 | | | | | | (3) Self-image congruity | 0.268 | 0.258 | 0.729 | | | | | (4) Perceived usefulness | −0.025 | 0.223 | 0.114 | 0.856 | | | | (5) Perceived ease of use | −0.045 | −0.002 | −0.035 | 0.055 | 0.762 | | | (6) Functional congruence | 0.018 | 0.127 | −0.088 | 0.178 | 0.410 | 0.715 | | (7) App intention to use | 0.165 | 0.232 | 0.245 | 0.300 | 0.294 | 0.312 | 0.722 |
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Note: diagonal values are square roots of AVE and off-diagonal values are the estimates of intercorrelation between the latent constructs.
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