Research Article

Self-Image Congruence, Functional Congruence, and Mobile App Intention to Use

Table 7

Correlation.

Constructs1234567

(1) Actual self0.874
(2) Idea self−0.1290.755
(3) Self-image congruity0.2680.2580.729
(4) Perceived usefulness−0.0250.2230.1140.856
(5) Perceived ease of use−0.045−0.002−0.0350.0550.762
(6) Functional congruence0.0180.127−0.0880.1780.4100.715
(7) App intention to use0.1650.2320.2450.3000.2940.3120.722

Note: diagonal values are square roots of AVE and off-diagonal values are the estimates of intercorrelation between the latent constructs.