Research Article
An Empirical Study on the Behavioral Intention of College Students’ Online Ideological and Political Learning
| | System quality | Service quality | Information quality | Perceived ease of use | Usage attitude | Perceived usefulness | Direct effect | Indirect effect | Total effect | Direct effect | Indirect effect | Total effect | Direct effect | Indirect effect | Total effect | Direct effect | Indirect effect | Total effect | Direct effect | Indirect effect | Total effect | Direct effect | Indirect effect | Total effect |
| Service quality | 0.95 | — | 0.95 | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | Information quality | 0.897 | — | 0.897 | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | Perceived ease of use | — | 0.904 | 0.904 | 0.688 | — | 0.688 | 0.28 | — | 0.28 | — | — | — | — | — | — | — | — | — | Usage attitude | — | 0.417 | 0.417 | — | 0.317 | 0.317 | — | 0.129 | 0.129 | 0.461 | — | 0.461 | — | — | — | — | — | — | Perceived usefulness | — | 0.869 | 0.869 | 0.298 | 0.446 | 0.744 | — | 0.182 | 0.182 | 0.648 | — | 0.648 | — | — | — | — | — | — | Behavioral intention | — | 0.767 | 0.767 | — | 0.649 | 0.649 | — | 0.169 | 0.169 | — | 0.602 | 0.602 | 0.196 | — | 0.196 | 0.788 | — | 0.788 |
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