Research Article

Goodwill and System Dynamics Modeling for Film Investment Decision by Interactive Efforts

Table 3

Parameters assignment of rational audiences.


Strategy  1 (H, G)0.10.50.40.50.10.4

Strategy  2 (H, NG)0.10.50.10.10.10.4

Strategy  3 (L, G)0.10.50.40.50.10.4

Strategy  4 (L, NG)0.10.50.10.10.10.4